38 Top New Winter 2025 Fragrance Launches – ryan

Ever since covid, it’s not just our pulse points that we want to smell good. Now fine fragrance has taken over many elements of our lives, from all over body sprays to hair mists to candles and even scents specifically dreamed up for our shower. Of course, there are plenty of new perfumes to go gaga over too. These are the best new fragrance launches of winter 2025 that you’ll want to start spritzing.

Les Eaux Primordiales Cèdre Superfluid Eau de Parfum

Created in the North of France in 2015, this artisanal perfume brand was founded on the concept that perfume is the most beautiful expression of one’s individuality and was just launched stateside. Cèdre interprets the classic cedar note by evoking the Atlas Mountains at dusk, with rose, plum, vanilla and saffron. $195, nordstrom.com

Gucci The Alchemist’s Garden Osmanthus Nectar

Gucci’s The Alchemist Garden honors the golden age of alchemy and modern perfumery with its exquisite fragrances created with rare ingredients​ sourced from around the world. Osmanthus Nectar celebrates nectar, blended with a sandalwood Amyris essence. $400, saksfifthavenue.com

Chloé Atelier Des Fleurs Orchidée De Minuit Eau de Parfum

The Atelier des Fleurs de Chloé is dedicated to creating perfumes that honor the art of floral compositions. Orchidée De Minuit is a rich, beautiful bouquet with top notes of orchid, clove and rum, a heart of jasmine, and a base of vanilla absolute, musk and patchouli. $155, nordstrom.com

Aerin Tuberose Gardenia

You can see the hedges lining a traditional rose garden when you take a whiff of this beautiful, bright and elegant floral. Originally created as part of the Estée Lauder Private Collection, the scent is reimagined with tuberose, carnation and a vanilla base. $150, esteelauder.com

D.S. & DURGA Brown Flowers Eau de Parfum

If Miss Havisham had a signature scent, this would be it. An unconventional take on a floral perfume, this gives more wildflower than cut bouquet vibes. The earthy, almost musty scent features brown orchids, coffee flower, dry jasmine buds and faded citrus peels. $210, dsanddurga.com

Henry Rose Dave Eau de Parfum

This is what real vanilla smells like—it has a bit of bite and spice, without being saccharine or synthetic. Cozy, warm and enveloping, Henry Rose founder Michelle Pfeiffer’s husband David is the muse behind the scent. Neroli, cocoa shell and tonka bean complete it, giving it all the gourmand goodness. $120, henryrose.com

NOYZ Unmute The Solid Fragrance

The size of a lipstick, this solid perfume looks and feels like a balm inside a refillable case with a satisfying snap shut case. The genderless vanilla-amber scent has a luxe texture that treats skin with squalane. $42, noyz.com

Tom Ford Rose Exposed Eau de Parfum

A rose plucked at peak bloom evokes a fleeting beauty that has captured imaginations for centuries. That’s what the latest Tom Ford perfume bottles up with its rose-on-rose co-distillation. The sultry floral leather is completed with spicy peppercorns. $300, tomfordbeauty.com

UMA Oud Allure Wellness Candle

Mysterious and earthy, this wellness candle is meant to bring on a sense of serenity and introspection. Once you light up the wick, you’ll feel it working. Made with pure organic oils with an organic coconut oil base and hand-poured, it’s easy to see how it was inspired by ancient ceremonies that took place in Indian palaces and temples. $75, umaoils.com

Aesop Aurner Eau de Parfum

An unexpected take on a floral perfume, it feels like you’re under a tree canopy deep in the forest, with the earth beneath you and the sun peeking between the branches. The combination of magnolia leaf, Roman chamomile and cedar heart is woodsy and wonderful. $200, aesop.com

The 7 Virtues Clementine Dream Eau de Parfum

If Florida had an official fragrance, this would be it. The fresh, fruity citrus feels warm and sunny. Designed to stick around for 24 hours thanks to its high concentration of oils, it features sustainably sourced mandarin oil, cassis, magnolia, vanilla and upcycled black amber. Even better, partial proceeds benefit Days for Girls, a nonprofit dedicated to advancing period equity through education, advocacy and product distribution. $94, sephora.com

Donna Karan Cashmere Collection Cashmere & Vanilla Essence

Essentially a cashmere sweater in fragrance form, the gourmand musk features pink pepper, apple, violet, jasmine, vanilla bean, sandalwood and golden amber. The beautiful sculptural bottle is sure to be a standout on your vanity. $150, donnakaran.com

Issey Miyake Le Sel D’Issey Eau de Toilette

Marking the first time salt has been given a scent, like a breeze on the Cape, this men’s fragrance is all about crisp saltiness. The last fragrance personally touched by Issey Miyake, it’s airy and refreshing, with top notes of sea salt and ginger, a heart of seaweed and vetiver, and a base of cedarwood and oakmoss. $130, macys.com

Miss Dior Mini Miss Eau de Parfum Solid Perfume

Christian Dior famously created Miss Dior to honor his beloved sister, Catherine Dior. Now the classic floral scent is getting a modern update in solid perfume form. The gorgeous packaging is an accessory worthy of the storied fashion house. $85, dior.com

Phlur Golden Rule

Sophisticated and decadent, the shiny gold bottle is fitting for the juice inside. Bold and confident, the fruity floral features mandarin, pink pepper, coconut milk, vanilla cream, jasmine and orange flower. $99, phlur.com

Van Cleef & Arpels Musc De Soie Eau de Parfum

Lush and soft, this perfume is dedicated to white musk and all its facets. Meant to mimic the caress of a silk fabric, it blends neroli, iris, white musks, cashmeran, sandalwood and benzoin. $285, neimanmarcus.com

SIDIA Soaked Solid Perfume

At first glance, the heavy jet-black case makes this solid perfume look like an objet. Made for on-the-go application, the formula hydrates skin with jojoba seed oil and vitamin E while enveloping it in SIDIA’s best-selling scent, a mystical blend of juniper, cypress and musks. $48, sidiathebrand.com

Salt & Stone Saffron & Cedar Hand Cream

Is that the California coast in the distance or is it this hand cream? Salt & Stone made one of its best-selling scents—a fresh combo of cedar, surf wax, salt water and coastal rain—into a hand cream so you can layer it with the body mist and lotion for even more staying power. $20, saltandstone.com

Parfums de Marly Valaya Exclusif Parfum

Meant to be a little over the top in the best way, this perfume pays homage to court dress in late 18^th century France. The neoclassical style was all about layering one precious material after another, much like the layers of almond, vanilla and white woods in this floral. $410, parfums-de-marly.com

Ellis Brooklyn Marshmallows Hair and Body Fragrance Mist

Marshmallows are beloved for being fun little fluffy clouds of sweetness. The same can be said for this hair and body mist. Marshmallow, caramel accord, milky musks, lemon, peach skin and vanilla orchid make for the perfect treat. $48, ellisbrooklyn.com

Snif Winter Wander Candle

Turn your home into a winter wonderland with this cozy vanilla candle. With brown sugar, tonka bean, frosted fir and Siberian pine, it’s ideal for burning while the snow comes down. $157, snif.co

Le Labo Eucalyptus 20

A study in contrasts, eucalyptus and cedarwood bring bright freshness, while labdanum, musk and frankincense make it leathery. The genderless juice brings to mind vast open skies. $235, lelabofragrances.com

Lancôme Idôle Power Eau De Parfum Intense

A new spin on a tried-and-true classic, this is Idôle’s first woody floral. The dream team of rose and sandalwood take center stage, rounded out with jasmine, musk and ambrox. $125, lancome-usa.com

Viktor & Rolf Flowerbomb Extreme

It’s been two decades since Flowerbomb burst onto the scene and the latest iteration, Extreme, celebrates the fruity floral’s 20^th anniversary. Now in a matte pink lacquer bottle—the first matte bottle in the Flowerbomb family—it houses a more intense juice with raspberry, vanilla, rose absolute, freesia and patchouli. $185, viktor-rolf.com

Flewd Unbothered Candle

Flewd is known for their stress-busting bath salts that target all types of woes. This candle is meant to be burned during bath time, but you can light it up any time you need a moment of Zen. Completely non-toxic and made of natural soy and coconut wax, it’s a warm floral with green, fresh and spicy notes to take it all down a notch. $22, flewdstresscare.com

Fenty Parfum Hair + Body Mist

Fenty’s smash hit scent is now available in a softer, lighter take in a hair and body mist format. The superfine mist brings the spicy floral to your tresses and skin all over, with a subtler take on the blend of magnolia, musk, tangerine and Bulgarian rose. $53, fentybeauty.com

Fragrance Du Bois Wild Orange Eau de Parfum

An orangerie in olfactive form, which is where orange and fruit trees were stored during the winter, this burst of freshness is a citrus dream. An orange blossom tree, white florals and woods of cypress, sandalwood and cedarwood create an energizing citrus floral. $385, neimanmarcus.com

High On Love Pure Passion Eau de Parfum

In case the heart-shaped bottle didn’t give it away, this scent is all about seduction. In fact, sensuality is its muse, which is evident in the aphrodisiac-esque notes. Rich and warm, it blends citrus, jasmine, cocoa, oud, patchouli, sandalwood, ambrette and vanilla. $95, highonlove.co

Maison Margiela Paris Replica Afternoon Delight Candle

Light this up and pretend you’re in a Parisian café. The warm and spicy gourmand will have you envisioning lattes and pastries mingling, with notes of Madagascar Vanilla, madeleine accord and sandalwood. $70, sephora.com

Touchland The Power Essence Body & Hair Fragrance Mist Rich Pistachio

Touchland managed to make hand sanitizer into a coveted self-care item with their sleek, chic range. Now the brand is venturing into body care with a collection of body and hair mists that can even be spritzed on clothing. Spiked with niacinamide, panthenol and hyaluronic acid to nourish skin and hair, the micro-mist is available in eight mood-boosting scents, which can be layered. Rich Pistachio is an elevated gourmand, with cardamom, bergamot, marshmallow, oak wood, tonka bean and, of course, pistachio. $20, touchland.com

Malin + Goetz Otto Supercandle

The precious essential oil extracted from rose petals is called otto, hence the name of this genderless interpretation of the rose. The fragrance is complete with notes of cedarwood, cashmere musk, cardamom and black pepper. The vegetable wax blend will burn for 80 hours, and then the vessel, which was inspired by rose quartz, can live a second life as a planter, dishware, storage or décor. $165, malinandgoetz.com

Esker Shower Steamer Discovery Set

Candles aren’t the only way to fragrance your home. Give your shower the same scent treatment with this set of four plant-based, functional fragrances that turn a shower into an aromatherapy session. Opt for Bergamot Blood Orange or Rosemary Mint for an energy boost, and Lavender Eucalyptus or Calendula Palo Santo for a calming effect. The refillable set includes Esker’s hand-carved Carrara marble holder to keep your shower clean; each tablet lasts two to three showers. $65, eskerbeauty.com

U Beauty Proem Eau de Parfum

Big and bold, U Beauty is entering the fragrance space with a bang. The feminine, maximalist perfume was dreamed up by two legendary perfumers, Jérôme Epinette and Roger Schmid. Rose and magnolia petals mingle with rhubarb, lychee, vetiver and peppercorn in this floral fruity extravaganza. $198, ubeauty.com

Beekman 1802 Milk Shake Moisture Mist for Body Honey & Orange Blossom

A true twofer, this body mist mixes skincare and fragrance. It nourishes, refreshes, softens and hydrates skin with jojoba oil, goat milk, squalene, centella and fermented rice extract, plus leaves it awash in the delightful honey and orange blossom scent. It’s also available in two other fragrances: Coconut Cream and Lavender. $49, beekman1802.com

Gucci Guilty Love Edition Eau De Parfum Pour Femme

Is there anything more romantic than his and hers fragrances? There’s also Gucci Guilty Love Edition Pour Homme, and both are reimaginings of the classic Gucci Guilty fragrance. Pour Femme spotlights a lilac accord, while leathery, woody Pour Homme features juniper oil and orange flower absolute. $168, sephora.com

Daisy Marc Jacobs Glow Limited Edition Eau de Toilette

The Daisy hits keep on coming. This limited-edition take is even brighter and sunnier than the OG, with notes of white strawberry, marigold and white woods. $101, ulta.com

Truly Cherry Baby Eau de Parfum

Swap your dessert for this perfume that’s super sweet, and a little bit sultry too. The blend of black cherry, jasmine and tonka bean will have you asking for seconds. $49, ulta.com

Courreges L’Empreinte Eau de Parfum

Chypres are all the rage these days, making this reinterpretation of the original from 1971 a hot commodity. The blend of bergamot, patchouli and ambrox feels timeless. $209, courreges.com