Culture Minister Jakarta – Fadli Zon will use a structural and collaborative approach to increase the role of culture as a national economic power. He will also restructure the organization of the Ministry of Culture, as well as the introduction of the Museum and Cultural Heritage Board which involves the private sector, philanthropic and the international community. According to him, this reform step aimed at changing the cultural paradigm from only a passive heritage to an active asset that has a direct influence on the economy of the community. This was revealed by him when he visited the Cultural Receipt Center for Region X, Sueman, DIY, Friday (4/18/2025). “Culture is not a burden, but an economic potential. We want to change the perspective and make it a pillar of national development,” Fadli Zon said in a written statement on Saturday (4/19/2025). Browse to continue the content of the content, explained that one of the large agendas was launched, namely the expansion of cultural management at provincial level. Bali and West Nusa Tenggara, as regions with high cultural wealth will receive special units such as the Cultural Preservation Center (Ltd) to strengthen the autonomy of cultural asset management. According to him, this step will be followed by more than ten other provinces willing to get a similar structure. “Each region has unique cultural characteristics, and cultural management must adapt to them. Jakarta cannot be a single control center,” he explained. Fadli Zon will encourage the optimization of cultural assets such as museums, cultural heritage and historical sites as an economic driver. He said the role of Bumn is needed in supporting the Public Service Agency (Blu) that runs cultural sites. According to him, relevant bumn benefits should be channeled for cultural development and conservation. “With the cultural economic approach, we can create extra value that is directly felt by the community. Temples, museums and historical sites must be the car of MSMEs, creative industries and tourism,” he explained. In another revolutionary step, Fadli formed the Museum and Cultural Heritage Council as a board of trustees involving entrepreneurs, community leaders and foreign parties. This board is a forum for public-private collaboration for fundraising, restoration, for the promotion of cultural sites. “With the limitations of the state budget, the approach of the public-private partnership (PPP) is the key to conservation. Culture is the business of all parties, not just the government,” he said. Revitalization of Prambanan and the potential of cultural pilgrims in the aspect of physical revival, Fadli said he would work with India to restore the Prambanan Temple. He said India was very interested because of the agreement with the history and architecture of Hindu temples in both countries. India was previously involved in the revival of sites such as Angkor in Vietnam, and now wants to contribute to Hindu sites in Indonesia. “It is not only conservation, but also cultural diplomacy and international spiritual tourism potential,” Fadli said. He also referred to the potential of Borobudur and Prambanan as an international pilgrimage, especially for the world’s Buddhist and Hindu communities. Fadli hopes these sites can bring in quality tourists and have a direct impact on the local economy. Professionality and storytelling on cultural websites In an effort to improve cultural tourism experience, Fadli Zon Tour Guide certification will encourage, so that the information transferred is accurate and attractive. He quoted the standards in Türkiye and Cambodia, where the tour guide has strong storytelling licenses and expertise. “Storytelling is the spirit of cultural heritage. Without a living story, museums and historical sites are just a pile of live objects,” he said. Fadli Zon did not pay attention to the bureaucratic limitations in the Cultural Reserve Recovery Project. He ensured that he would simplify the process so that strategic projects were not hampered. He believes that these strategic steps were a new direction of national cultural policy that is not just on conservation. But it is also the use of culture for sustainable development. This step is expected to move from the past to the future as a source of inspiration, economic power and national identity. “We need a quick, efficient and transparent approach. Our cultural heritage should not wait too long to shine again,” he concluded. (PRF/EGA) HOEGENG Awards 2025 Read the inspiring story of the exemplary police candidate here
Fadli -Zone: Culture is not a burden but an economic potential
