"MBC" doubled its profits in the first quarter with the support of Ramadan and advertisements

The MBC group recorded a jump in its profits during the first quarter of 2025, after the net profit doubled to 263.5 million Riyals, compared to 121.3 million Riyale in the same period last year. This strong performance has driven by revenue growth by 65 %, with great support from the high income of advertising and digital income, especially during the blessed month Ramadan, which coincided with the entire quarter of this year, compared to only 20 days of Ramadan in the same period of 2024. compared to 7.46 billion rows. At the end of last week, the group signed an agreement with the “Diriyah” business to establish a new headquarters for the group. According to the agreement, specific land ownership will be transferred to MBC or one of its subsidiaries within the Diriyah project, provided the ‘Diriyah’ will develop the entire soil, including design and construction work. The land area is about 138,352 square meters.