The annual sales "Tesla" drops for the first time in more than a decade
The annual “Tesla” cars fell for the first time in more than a decade, and despite this, the company was able to reach a record during the fourth quarter thanks to promotional campaigns at the end of the year. The company, led by Elon Musk, said on Thursday that it sold 1.79 million cars last year, and it is just less than it delivered in 2023 and also minimal as the average expectations of analysts. These results indicate the realistic challenges facing electrical vehicle manufacturers, despite the riots around cars that are self -driving and the relationship of a close mask to President -Checks Donald Trump, which has led to a significant increase in the “Tesla” share in recent months. The poor demand of consumers affects sales of electric cars, a problem that can be exacerbated by Trump’s efforts to reduce the incentives provided to electric cars. Tesla shares fell after announcing the results as it dropped by 5.8% at 10:49 p.m. The shares of the company increased by 63% during the year 2024. The company’s sales during the last fourth quarter of last year reached 49,5570 vehicles, and came without the expectation of analysts of 512277 cars. Tesla had to sell about 515,000 vehicles in the same quarterly period to achieve the purpose of ‘minor growth’ throughout the year. In a research note for clients, Dan Levy, an analyst at Barclays Bank, wrote that the results of the company “did not change the general image on its performance, but confirmed the challenges that grow in 2025 with the help of current models, and dependence on the 2.5 model that is still unknown.” Tesla faced a series of crises in 2024, including a deliberate fire attack at its factory in Berlin, the adjustment of the loading destinations or changing transport methods, and the sales of electric cars generally delayed at the level of industry. The company has informed investors that the entire demand for electric cars is facing a transitional period between two growth phases. In April, the company reduced the workforce by more than 10%, including sales staff. However, “Tesla” said last October that it expects a slight growth in its sales during the year 2024. Tesla offered a set of financing, shipping and rental offers for clients who bought at the end of the year. Tesla expectations in 2025 during the last conference of analysts to evaluate the performance of the business, Mask said he expects 20% to 30% this year, partly based on the announcement of a car designed and priced, so that it is more suitable for consumers, and that it is expected to be revealed in the first half, in addition to the technology to own the company. However, ‘Tesla’ did not provide many details about the new car it will offer, both with regard to its design or its price. There is already doubts about the ability of the business to achieve the growth purpose of 2025, set by Mask, especially as tax emissions (which support the demand for electric cars) under the Trump administration. President -elected Trump has criticized Biden’s policy towards electric cars, including tax incentives, which Musk said in July will negatively affect Tesla in the short term, but at the same time it may be more harmful to other competitors. At the same time, Trump is also expected to reduce federal bases on self -managed cars, which could benefit ‘Tesla’ and their pursuit in the field of robotic taxis (which depends on self -management techniques). Musk was one of the most prominent Republican Party donors in 2024 and became one of the individuals who trusted and consulted Trump (in the circle near him). At the same time, the Chinese company “Byd” last year sold the competition 4.25 million electrical passengers and hybrids that operated gas and electricity, which led to the narrowing of the gap between it and “Tesla” as the largest manufacturer of electric cars. The sales of “Tesla” of Tarazi “3” and “Y” collected cars in the last quarter of 2024 471930. The company also said that the category ‘other models’, which include vehicles such as ‘X’, ‘S’ and ‘Cyberbarter’, recorded the sale of 23640 cars. She said that the United States and China are the largest markets in the world. Tesla’s “Cyberbarter” cars took over the news headlines this week after a vehicle outside a hotel owned by Trump in Las Vegas exploded, killed the driver and wounded many others. The FBI is investigating the accident and is looking for any possible connection between IT and another attack in ‘New Orleans’ a few hours ago and killed at least 15 people. Musk said on social media that “Tesla” concluded that the explosion that occurred in “Las Vegas” was caused by something in the back of the truck, and that “it has nothing to do with the vehicle itself.” Tesla also announced an annual record for its energy business, saying that she used or distributed 31.4 GB hours during 2024, including 11 GB of an hour in the fourth quarter. The company has already managed to distribute or use more energy products in the first nine months of 2024, compared to 14.7 GW hour in 2023.