The temporary shop will feature a selection of over fifteen-hundred styles of designer wedding dresses including sample dresses and brand new over-stock from $199 – $899 which normally retail from $1,500 to $20,000. The dress selection includes all shapes and sizes from ball gowns to sheaths from famous designers in sizes 6 thru 26.
According to The Knot 2017 Real Weddings Study*, the national average spend for a wedding dress is $1509. At the upcoming Kleinfeld pop-up sale, the average price of a dress will be $599. In comparison, the average price for a special-order wedding dress at the Kleinfeld flagship in New York City, is $3500 and up.
“This is the first time in our 78 year history that our designer wedding dresses have ever been sold at these prices,” says Kleinfeld Co-Owner, Mara Urshel. “In fact, no dress at the pop-up will exceed $1000. It is the perfect opportunity for a newly engaged bride to purchase a white dress for all her wedding occasions from the wedding to the after party and even the bridal shower,” says Urshel.
Founded in 1941, Kleinfeld is the largest luxury bridal retailer in the world, carrying an unparalleled selection of American and European designer gowns. The 35,000 square-foot flagship salon is located in the heart of Chelsea, New York City, and is host to TLC’s hit show, Say Yes to the Dress.
SOURCE Kleinfeld Bridal