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Huge £2.5 MILLION haul of fake and ‘unsafe’ Chanel, Armarni and GHD products seized

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This is the shocking haul of fake designer products discovered in raids across the city – and they’re worth a staggering £2.5 MILLION.

Counterfeit goods posing as Chanel, Dior and GHD products were seized as police and National Trading Standards officers swooped addresses in Birmingham.

The huge haul worth £2,500,000 was found during searches at a home in Hall Green and a storage unit in Digbeth last Wednesday (Jan 9).

It took two days for officers to clear out the warehouse in Digbeth, which was packed with tens of thousands of counterfeit products.

It included handbags, watches, purses, belts, electrical products, footwear, sunglasses and accessories – all printed with big luxury brand names.

Michael Kors, SuperDry, Louis Vuitton, North Face, Stone Island were just a few of the names on the dodgy and ‘unsafe’ gear.

Counterfeit Chanel perfumes

But it was the 50,000 bottles of Chanel, Paco Rabanne and Armarni perfume which caused the biggest concern.

Officers believed these fragrances failed to comply with the Cosmetic Products Enforcement Regulations 2013.

Four vans were also raided and a large amount of counterfeit goods seized, along with evidence of manufacturing labels and equipment.

The warrants were connected to Operation Beorma, a joint National Trading Standards (NTS) and National Markets Group (NMG) operation, into the importation and supply of branded counterfeit and unsafe products.

Counterfeit products seized

The black market products were destined to be sold to unsuspecting customers on social media and at car boot sales. 

Cllr Barbara Dring, chair of Birmingham City Council’s’ Licensing and Public Protection Committee, said: “Trading Standards is completely focused on disrupting counterfeiting rings that fuel organised crime.

“Black market activities like these pose a serious threat to the British economy in terms of lost profits and tax revenues and may be linked to criminal activities such as child labour and modern day slavery.

Dodgy Chanel perfumes

“Birmingham Trading Standards are warning consumers to be careful as while these products may be tempting and look like a bargain, they may be buying cheap, poor quality and potentially unsafe products – or paying the full price for inferior, fake merchandise.”

Graham Mogg, Anti-Counterfeiting Group Intelligence Co-ordinator and Chair of the National Markets Group, added: “This is an outstanding result and shows the benefit of a multi-agency partnership approach to removing counterfeit and unsafe goods off the streets of the UK.

“These products were destined for consumers visiting markets and car boot sales as well as those shopping on-line and on social media and places them at risk of harm as well as undermining legitimate businesses.

“The ACG and our members are proud to be supporting OP BEORMA and are very grateful to Birmingham Trading Standards, the Regional Investigation Team and other partners involved in this operation.”

Lord Toby Harris, Chair of National Trading Standards said: “The seizure of such a significant amount of counterfeit and unsafe products is testament to the hard work and joint efforts of National Trading Standards and its partner agencies.”

He urged consumers and members of the public to be vigilant and report anything suspicious to the Citizens Advice Consumer Helpline on 03454 04 05 06.

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