#1
|
|||
|
|||
Writing tip: say the opposite
Here’s a great bit of advice from Jakob Nielsen’s 2001 post about writing company taglines:
…look at how you present the company in the main copy on the home page. Rewrite the text to say exactly the opposite . Would any company ever say that? If **t, you’re **t saying much with your copy, either.Great copy doesn’t remind people what they already k**w and expect about your product, it tells them why they should care. أكثر... المصدر: Forums Writing tip: say the opposite |
أدوات الموضوع | |
انواع عرض الموضوع | |
|
|